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Woven Laine

Branding & Collateral

When creating the brand for Woven Laine, it was important to show the process of creation. The ornate geometric tapestries start out as many different colored balls of yarn and are molded and woven into something precise and beautiful.The brand becomes flexible throughout the use of the exploded pattern consisting of the pieces of the logo. The logo itself is a representation of the final product—concise and thoughtfully assembled.WL_01

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